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Course Outline

DAY ONE

  • Characteristics of a Winning Proposal
  • Categories of Proposals
  • Essential Skill Set for Proposal Writing
    • The Proposal Writing Process
    • Frequent Mistakes in Proposal Writing
  • Understanding the Audience
  • Key Questions to Address in Your Proposal
  • Establishing Proposal Objectives
  • Defining Scope (Inclusions and Exclusions)
    • Brainstorming Techniques

DAY TWO

  • Data Collection
    • From Mapping to Drafting
  • Developing the Proposal Outline
    • Language Selection for Proposals
  • Appropriate Use of Visuals and Graphics
  • Constructing the Proposal Narrative
  • The Proposal Evaluation Process
  • Criteria for Winning Proposals
  • Utilizing Proposal Templates
 14 Hours

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