Course Outline
1. Introduction to Machine Learning
- Understanding Machine Learning
- How it extends data analysis
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Common business applications:
- Sales forecasting
- Customer segmentation
- Churn prediction
2. From Data Analysis to Machine Learning
- Review: working with data in Pandas
- Transitioning from descriptive to predictive analysis
- Defining a Machine Learning problem
3. Machine Learning Workflow (Simplified)
- Preparing the dataset
- Splitting data (training vs. testing)
- Training a model
- Making predictions
4. Data Preparation for Machine Learning
- Handling missing values
- Encoding categorical variables
- Feature selection (overview)
- Scaling (conceptual overview)
5. Supervised Learning (Hands-on)
Regression
- Linear Regression
- Application: predicting numerical values (e.g., sales, demand)
Classification
- Logistic Regression
- Application: binary outcomes (e.g., churn, fraud)
6. Unsupervised Learning
Clustering
- K-means clustering
- Application: customer segmentation
7. Model Evaluation (Simplified)
- Comparing training vs. test performance
- Accuracy (classification)
- Basic error understanding (regression)
8. Interpreting Results
- Understanding model outputs
- Identifying patterns and trends
- Translating results into business insights
9. Practical End-to-End Example
- Loading a dataset
- Preparing and cleaning data
- Training a model
- Evaluating performance
- Extracting insights
Requirements
Prerequisites
- Foundational knowledge of Python
- Familiarity with Pandas and handling datasets
- Understanding of fundamental data analysis concepts
Target Audience
- Data Analysts
- Business Analysts with basic Python proficiency
- Professionals who have completed the Python for Data Analysis course or possess equivalent skills
- Beginners in the field of Machine Learning
Testimonials (3)
I really liked the end where we took the time to play around with CHAT GPT. The room was not set up the best for this- instead of one large table a couple of small ones so we could get into small groups and brainstorm would have helped
Nola - Laramie County Community College
Course - Artificial Intelligence (AI) Overview
Working from first principles in a focused way, and moving to applying case studies within the same day
Maggie Webb - Department of Jobs, Regions, and Precincts
Course - Artificial Neural Networks, Machine Learning, Deep Thinking
That it was applying real company data. Trainer had a very good approach by making trainees participate and compete